Buffini & Company, a prominent real estate coaching organization, has named three senior executives to its leadership team: a Chief Revenue Officer, a Chief Operating Officer, and a Chief Ambassador.

The appointments extend a recent leadership shake-up at the firm, which saw Darin Dawson take over as CEO. The company is positioning itself to scale its coaching services more aggressively in the competitive real estate training market.

While specific names of the new executives were not disclosed in the available reporting, the firm's strategic focus appears to be on strengthening operational execution and revenue generation simultaneously.

HousingWire reported the moves as part of a broader push to deepen Buffini's market presence. The coaching sector has seen increased demand from real estate agents seeking to navigate shifting market dynamics.

No further details on the executives' backgrounds or start dates were provided in the source material. The moves come as real estate coaching firms vie for market share amid fluctuating transaction volumes.