Meta Platforms is reportedly building a cloud computing business to compete with Amazon Web Services and Microsoft Azure, according to a newly published report. The plan involves selling access to its computing infrastructure, including the powerful chips it uses for artificial intelligence workloads. This strategic pivot directly targets the biggest worry hanging over Meta's stock: whether its multibillion-dollar AI bet will ever generate meaningful returns.

The move would transform Meta from a pure consumer tech company into a cloud services provider with enterprise customers. It represents a significant departure from Meta's historical business model, which has relied almost entirely on advertising revenue. The reported initiative suggests Meta sees its AI infrastructure investment as an asset that can be monetized directly, not just a cost of doing business.

Details remain sparse, as the report does not specify a timeline, pricing structure, or initial target markets for the cloud offering. Meta has not commented on the report. The company has spent heavily on data center construction and custom AI chips, including its own Meta Training and Inference Accelerator (MTIA) processors.

If Meta follows through, the cloud market would gain a well-capitalized new entrant with existing AI expertise. Amazon and Microsoft currently dominate the sector, but Meta's custom chip designs and massive scale could allow it to offer differentiated services. The move could help justify Meta's capital expenditure to shareholders.

Analysts caution that building a competitive cloud business requires years of investment and enterprise trust. Meta would be entering a market with entrenched players already offering broad portfolios.