A team of former Apple and Audi engineers has unveiled the Amble One, a street-legal electric buggy priced at $25,000. The vehicle draws design inspiration from the lunar rover used in NASA's Apollo missions. It is specifically targeted at luxury resort operators as an electric utility vehicle.
A press release detailed the vehicle's open-air design and utilitarian interior. The Amble One is built to navigate resort campuses quietly and without emissions, according to the company. Its creators aim to blend futuristic aesthetics with practical resort transport needs.
The company has secured initial orders from several undisclosed resort chains. Production is slated to begin in late 2026 at a facility in the United States. No specific production volume or range figures were provided in the available materials.
The vehicle's low price point and niche focus could challenge established electric utility vehicle makers. Resorts may adopt it as a premium amenity for guest transport. The startup must still demonstrate it can scale manufacturing and meet safety regulations.
Industry observers note that the EV startup landscape remains crowded, with many failing to reach production. Success will hinge on execution and resort adoption rates.